I worked in various childcare settings for several years, but as time went on, I wasn’t enjoying it the same way I used to. So as well as taking a year out to travel, I did retrain at one point but did not pursue work from it and muddled along for a few more years. Then towards the end of my maternity leave with my youngest, I was called into a meeting at work and found out my role was no longer going to exist. I had two options, be demoted and take a pay cut or take redundancy. After 15 years with the company, the first option seemed like a kick in the teeth, so I opted for redundancy.
I was fortunate enough to be in the position not to have to immediately look for work and so enjoyed some extra time at home with my children. Then I came across a company called Digital Mums, which at that time ran a fantastic Live learning programme. I started the course, and in March 2017, I graduated with their Diploma in Strategic Social Media Marketing. It was intensive and challenging work, but it was also where I first discovered how much I enjoyed the creative side of social media, for which I ran a local campaign.
After graduating, my initial plan was to set up as a Social Media Consultant; however, life threw other challenges, so this never took off. In the meantime, though, I did find some work with an inspiring small business owner whom I worked with for nearly three years. I created content behind the scenes, learned new skills, and was a part of a great community of like-minded people. It allowed me to do something I love, be creative and find that elusive work-life balance so I could still be there for my family.
However, I also wanted to explore my love of all things creative more, which is how I came up with the idea for my own creative business. After speaking with some business connections I had made, I decided to go for it and started planning my new business.
I officially launched my business (named after my two children’s middle names) at the end of August 2020, so I am now just over my first year in business. It has been a challenging first year. Setting up the year of a pandemic probably didn’t help as, like many, I had the juggle of home-schooling to fit in too. However, I am grateful for the clients I’ve been able to work with so far. Like many before me and those to follow, I have days where I doubt what I am doing and imposter syndrome kicks in, but I’m so pleased that I decided to take the redundancy. It gave me the push I needed to change my career and do something I love!
I may not have any formal graphic design qualifications for what I do. Still, alongside my knowledge about the importance of branding for businesses, I am passionate about what I do. Therefore, I will continue to develop my skills and learn more about Graphic Design.
I’m not sure where the next year will take me, but I’ve already made some changes by adding this blog to my website and am looking at starting a newsletter that you can subscribe to here for future updates. I’d also love to hear from you if there are any services I’ve not mentioned that you would like me to consider. What support could you use from a Creative VA?